Share
icon of a microphone

Myrtle Beach City Council

To see all supporting documents for the agenda items, visit the City Council Documents page.

MYRTLE BEACH CITY COUNCIL MEETING AGENDA
TUESDAY, JULY 27, 2021
9:00 A.M. – WORKSHOP – COUNCIL CHAMBER
10:00 A.M. –  MEETING – COUNCIL CHAMBER
COUNCIL CHAMBER, TED C. COLLINS LAW ENFORCEMENT CENTER
1101 NORTH OAK STREET, MYRTLE BEACH, SC  29577

NOTE:  CITIZENS ARE INVITED TO ATTEND AND PARTICIPATE IN THE MEETINGS.  CITIZENS WHO WISH TO ADDRESS COUNCIL ON NON-AGENDA ISSUES ARE ASKED TO SIGN IN PRIOR TO THE START OF THE MEETING AND STATE THEIR NAMES PRIOR TO SPEAKING.  A TOTAL OF 30 MINUTES WILL BE PROVIDED AT THE END OF THE MEETING.
ANYONE WHO REQUIRES AN AUXILIARY AID OR SERVICE FOR EFFECTIVE COMMUNICATION OR PARTICIPATION SHOULD CONTACT THE CITY CLERK’S OFFICE AT (843) 918-1004 AS SOON AS POSSIBLE, BUT NO LATER THAN 48 HOURS BEFORE THE SCHEDULED EVENT.


CALL TO ORDER

INVOCATION

PLEDGE OF ALLEGIANCE

APPROVAL OF AGENDA

APPROVAL OF MINUTES...  June 22, 2021

APPROVAL OF MINUTES...  July 13, 2021

PUBLIC REQUESTS, PRESENTATIONS, AWARDS, MEMORIALS:

  1. Workforce Housing Best Practices Update (Workshop)
  2. Alternative Transportation in The Market Common Presentation – Janie Lilly (Workshop)
  3. GEER Initiative and HGTC Update – Greg Mitchell (Meeting)
  4. Recognition of Dr. Harmon (Meeting)
  5. Public Information Update – PIO Staff (Meeting)

CONSENT AGENDA – The Consent Agenda covers items anticipated to be routine in nature.  Any Council member may ask that an item be moved from the Consent Agenda to the Regular Agenda for lengthier discussion, or a member of the public may request that such an item be moved.  Items remaining on the Consent Agenda will be briefly described by staff and may be passed as a group with the approval of the agenda.

Note:  City laws are known as ordinances.  Before a city ordinance can be enacted, it must be introduced (1st Reading) and then approved (2nd Reading).  Resolutions are actions through which City Council reinforces or makes policy not rising to the level of law.  Motions are related to direction from City Council to city staff to take certain actions. 

NO ITEMS LISTED ON THE CONSENT AGENDA.

REGULAR AGENDA

2nd Reading Ordinance 2021-030 to amend the Futrell Park Planned Unit Development to allow beer/wine sales and food truck storage in Tract D of the Futrell Park PUD.

The Futrell Park Planned Unit Development (PUD) is a long-standing development regulation in the heart of Myrtle Beach.  It sits among the Harlem (Canal Street), Carrie Mae Johnson (Nance Street), and Booker T. Washington (Carver and Dunbar, major through streets) neighborhoods.  In 2013, at the request of the neighboring BTW community, City Council adopted an overlay zone to ban the sale of alcohol in the neighborhood commercial corridor due to past experiences with litter, disturbances of the peace, and crime.  The Futrell Park PUD specifically prohibits the sale of alcohol for similar reasons. 

At the June 1, 2021 Planning Commission meeting, the Commission unanimously recommended approval of the amendment with the following conditions:

  • No alcohol consumption onsite
  • Sales are limited to the hours of 7:00 a.m. and 8:00 p.m.
  • Maximum of four food trucks stored on the property (cannot be seen from any public right-of-way)

2nd Reading Ordinance 2021-031 to amend Ordinance 2021-028, the 2021-22 Budget Ordinance, in order to correct a scrivener’s error in Exhibit B thereof.

The amendment will correct a scrivener’s error pertaining to water rates and charges presented as Exhibit B of the budget ordinance (Ordinance 2021-28).  Exhibit B of the Budget Ordinance 2021-28 contains an error in the volumetric water rate adjustment presented for Tier 2-3 charges.  This ordinance amends the budget ordinance and adjusts those rates as anticipated during budget discussions during the formation of the Fiscal Year 2021-22 budget.

Motion M2021-083 to designate the Myrtle Beach Area Chamber of Commerce as the organization to manage and direct the expenditure of tourism and promotion funds for the 2021-22 fiscal year per SC Code §6-4-10(3), Accommodations Tax Revenues.

Per state statute, the funds received by a municipality or a county in county areas collecting more than fifty thousand dollars must be allocated in the following manner:

(1) The first $25,000 must be allocated to the general fund.
(2) 5% of the balance (after the $25,000), must be allocated to the general fund.
(3) 30% of the balance for advertising and promotion of tourism to develop and increase tourist attendance through the generation of publicity.  To manage and direct the expenditure of these tourism promotion funds, the municipality or county shall select one or more organizations, such as a chamber of commerce, visitor and convention bureau, or regional tourism commission, which has an existing, ongoing tourist promotion program.
(4) 65% to the city for tourism related expenses.

Recognizing the unique nature of our city’s tourism demands, the Legislature has also approved a budgetary proviso that allows half of the money that would ordinarily go to the Myrtle Beach Area Chamber of Commerce (MBACC) to be retained by the city and used to meet public safety expenses related to tourism.  After these deductions, the amount available for advertising and promotion by the MBACC in Fiscal Year 2021-22 is estimated at $1,511,250.

Motion M2021-099 to approve a Special Event Permit to Victory Baptist Church/James Stallings for the “Back to School Block Party” to be held at 690 Ramsey Dr.  The event will be a drop-in with back to school supplies being handed out.  The City Manager is authorized to make changes to these plans as he deems necessary in keeping with the nature of the event and as circumstances dictate.

Applicant wishes to have a back to school block party with hot dogs, and applicant wishes to hand out school supplies.

Motion M2021-101 to approve a Special Event Permit to Klig’s Kites for “Klig’s Kites Kite Festival” on October 23-24, 2021, from 8:00 a.m. to 4:00 p.m.  The City Manager is authorized to make changes to these plans as he deems necessary in keeping with the nature of the event and as circumstances dictate.

Event includes kite enthusiasts flying kites of all sizes and shapes.  It will also include retail tents for the rental or purchase of kites and kite supplies.  No city services are requested.  Applicant is aware that they will need to leave a safety access lane for beach services. 

Motion M2021-102 to approve a Special Events Permit to the Ocean Front Merchants Association/Heroes for Hire for “NYE on the Boardwalk” to be held in Plyler Park.  The event will take place from 8:00 p.m., December 31, 2021, to 1:00 a.m., January 1, 2022.  The City Manager is authorized to make changes to these plans as he deems necessary in keeping with the nature of the event and as circumstances dictate. 

The New Year’s Eve celebration will include a DJ, various strolling entertainment artists, and a caricature artist.  Food, beer, and wine will be available.  Other activities include bounce houses, Secret Santa Shop, holiday train, and glitter tattoo artists.  The applicants are expecting 500 attendees.

Motion M2021-103 to approve a Special Events Permit to Lynn Makris/ BEI – Beach, LLC, for the DeVille Street Festival to be held every Saturday, from 10:00 a.m. to 5:00 p.m., from July 31-October 30, 2021.  The City Manager is authorized to make changes to these plans as he deems necessary in keeping with the nature of the event and as circumstances dictate. 

The event features entertainment and various vendors along DeVille Street.  The applicant is aware that they must pay for any services provided by the City of Myrtle Beach.

Motion M2021-104 to approve a Special Event Permit to NS Promotions for the 12th Annual “Myrtle Beach Oktoberfest” on October 8-9, 2021, from 4:00 p.m. to 10:00 p.m. on Friday, and 11:00 a.m. to 7:00 p.m. on Saturday.  The promoter is expecting to hold the event on the soccer fields located on the corner of Myers and Farrow Pkwy, or Grand Park if available.  The City Manager is authorized to make changes to these plans as he deems necessary in keeping with the nature of the event and as circumstances dictate.

This event is a celebration of German food and beer.  In addition, the event will feature craft vendors, live music, and an area for kids’ games.  The promoter expects approximately 2,000 attendees.  No road closures are required.

Motion M2021-105 authorizing the City Manager or his designee to:  apply for a grant of $38,117 from the Edward Byrne Memorial Justice Assistance Grant (JAG) Program; record the appropriation of such grant funds in the amount that may be approved; and, execute and deliver the grant agreement and such related documents as may be required to put the grant into effect.  No match is required.

If successful, this grant will allow MBPD to purchase “simunition” conversion kits, guns, marking rounds, and protective equipment to facilitate live-action, reality-based training for Police Officers.

This motion begins the 30-day review period required for JAG grants and contains assurances that the governing body notification and public comment requirements of the program are satisfied.  This motion documents that the JAG application was made available for review by Council for at least 30 days, and that an opportunity to comment on this application was provided.  A subsequent resolution will be placed on Council’s agenda on September 14 stating that the Governing Body Review requirements have been met.

Motion M2021-106 authorizing the City Manager or his designee to:  accept a grant in the amount of $750 from the SC Department of Health and Environmental Control’s Used Oil grant program; record the appropriation of such grant funds in the amount approved; and, execute and deliver the grant agreement and such related documents as may be required to put the grant into effect.  No match is required.

This grant will allow the Solid Waste Management staff to participate in recycling conferences, meetings, and training on the latest technology for solid waste reduction and recycling of used motor oil.  The Used Motor Oil Program is funded by a fee of two cents per quart collected at the wholesale level on the sale of motor oil.

Motion M2021-107 authorizing the City Manager or his designee to:  accept a grant in the amount of $750 from the SC Department of Health and Environmental Control’s Office of Solid Waste Reduction and Recycling Waste Tire grant program; record the appropriation of such grant funds in the amount approved; and, execute and deliver the grant agreement and such related documents as may be required to put the grant into effect.  No match is required.

This grant will allow the Solid Waste Management staff to participate in recycling conferences, meetings, and training on the latest technology for solid waste reduction and recycling of used tires.  The Waste Tire Grant Program is funded by a $2 fee per tire at the retail level.  Of that amount, 50 cents is used for grants to counties or local governments.

Motion M2021-108 to approve a Memorandum of Understanding between the City of Myrtle Beach and The Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF).

This Memorandum of Understanding (MOU) between the Bureau of Alcohol, Tobacco, Firearms and Explosives and the Myrtle Beach Police Department (“participating agency”) relates to the Violent Crime Task Force (herein referred to as the “Task force”).  The Task Force will perform the activities and duties described below:

  • Investigate firearms trafficking
  • Investigate firearms related violent crime
  • Gather and report intelligence data relating to trafficking in firearms
  • Conduct undercover operations where appropriate and engage in other traditional methods of investigation so that the Task Force's activities will result in effective prosecution before the courts of the United States and the State of South Carolina.

NON-AGENDA ITEMS FROM THE PUBLIC

COMMUNICATIONS FROM CITY BOARDS/COMMISSION MEMBERS

COMMUNICATIONS FROM CITY COUNCIL AND CITY MANAGER

  1. Council Communications
  2. Chief Financial Officer (CFO) Update
  3. City Manager/Assistant City Manager (CM/ACM) Update

REPORTS AND INFORMATION PRESENTATIONS FROM CITY STAFF

EXECUTIVE SESSION – Upon returning to Public Session, Council may take action on matters discussed in Executive Session which are deemed to be “emergency” concerns.

NOTE:  South Carolina law requires that Council’s business is conducted in public with limited exceptions, known as “Executive Sessions.”  Subjects eligible for Executive Session include:  

  • Personnel matters.
  • Negotiations concerning proposed contractual arrangements and proposed sale or purchase of property.
  • The receipt of legal advice relating to:  

--  A pending, threatened or potential claim. 
--  Other matters covered by the attorney-client privilege.  Settlement of legal claims, or the position of the city in other adversary situations.  

  • Discussions regarding development of security personnel or devices.
  • Investigative proceedings regarding allegations of criminal misconduct.
  • Matters relating to the proposed location, expansion or provision of services encouraging location or expansion of industries or other businesses.   

Motions to go into Executive Session must be made in public and specify one or more reason above.  Council can take no vote or action in Executive Session.  

ADJOURNMENT